Old Tappan is one of the towns I know best. I've helped buyers and sellers here through a market that rewards preparation, from established neighborhoods and larger lots to newer construction. When you sell with me, you get a strategy built around your home and your timing, and you work with me directly from our first conversation through closing.
Source: Otteau Group HousingTRAC, September 2026
Median sale price | $1,240,000, up 24% from September 2025 |
Median days on market | 21 |
Sold-to-list price | 104.0% |
Homes sold over asking | 2 of 5 |
Homes for sale / under contract | 14 / 4 |
Months of supply | 3.5 (seller's market) |
Contracts this year | 49, up from 44 at this point in 2025 |
Old Tappan shows how much pricing and presentation matter. In August, 5 of 6 homes closed below asking. In September, buyers paid 104% of list. Same town, very different results, and the difference is strategy.
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For a lot of Old Tappan sellers, the hardest part isn't selling. It's knowing where you'll go next. A Private Exclusive lets you sell on your terms, before your home ever goes public.
Privacy. No address is published and no days on market show anywhere. Serious buyers and their agents call me directly to set up a showing.
Time to plan your next move. You choose the buyer whose terms fit your life, like a closing about 90 days out or a rent-back after closing, so you aren't rushed out before your next home is ready.
Buyers lined up before day one. My Coming Soon advertising, social media reach and agent network build interest before your home goes public. Many of my Private Exclusive homes sell without ever going on the MLS.
Room to test a higher price. The private stage usually runs from 2 weeks to 45 days. In past Private Exclusive sales, I've had buyers pay more for the chance to buy before a home hit the market. If the right offer doesn't come, we adjust based on real buyer feedback and launch publicly with that knowledge.
Is it right for every home? Not always. A private launch reaches fewer buyers than a full public launch, so I'll walk you through the trade-offs and you make the call.
Buying your next home at the same time? Read how to buy and sell at the same time in Bergen County.
Ask Lana About a Private Exclusive
Preparation that pays off. My background in renovation and new construction means I walk through your home the way a buyer will. I'll tell you what's worth updating, what to leave alone and how to make the strongest first impression in photos and in person.
See how curb appeal helps you sell for top dollar.
Pricing based on today's market. I price from what's selling in Old Tappan now, and from what buyers are also seeing in nearby towns, not from last year's numbers or an online estimate.
Marketing that reaches the right buyers. Professional photography, targeted advertising, social media and my agent network work together so the right buyers see your home first, whether we launch privately or publicly.
Negotiation for the best overall terms. The highest offer isn't always the best offer. I help you weigh price, financing, closing date and flexibility, so the sale works for your next move.
"Working with Lana was an absolute gift throughout both the buying and selling processes in Old Tappan and Northvale. She is incredibly smart, knowledgeable, kind, and beyond patient. She is truly someone you can trust during one of the most important moments in your life. Lana supported us every step of the way, always staying poised, professional, and fully present whenever we needed her. Her calm guidance and unwavering dedication made all the difference. We highly, wholeheartedly recommend Lana to anyone looking for a realtor who leads with expertise, integrity, and genuine care. She is a gem!"
Jessica & Effrain, Old Tappan & Northvale Clients
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Online estimates can't see your renovated kitchen, your lot or your street. I'll give you a real number based on recent Old Tappan sales and what buyers are paying right now.
In September 2026, Old Tappan homes sold in a median of 21 days, according to Otteau Group. Homes that are well prepared and priced right from the start tend to sell fastest.
Old Tappan has 3.5 months of supply, which is a seller's market, and contracts this year are up from 44 to 49 compared with the same point in 2025. September's median sale price was $1,240,000, up 24% from last September, though monthly numbers in a town this size rest on a handful of sales.
Not always. Some updates make a real difference in price and speed, and others aren't worth the time or money. I'll walk through your home with you and tell you where to focus.
Yes. With a Private Exclusive, your home is marketed to serious buyers and agents before it goes on the MLS, with no address published and no days on market showing. It gives you privacy, time to plan your next move and the chance to test the market before a public launch. Many of Lana's Private Exclusive homes sell without ever going public.
A private launch reaches fewer buyers than a full public launch. Lana offsets that with Coming Soon advertising, social media and her agent network, and if the right offer doesn't come during the private stage, your home launches publicly with real buyer feedback behind the price.
You're never forced into a move. With a Private Exclusive, there's no public clock running and no obligation to accept an offer that doesn't work for you. When the right buyer comes along, the terms are written around your move, like a closing about 90 days out or a rent-back so you can stay in the home after closing, and your attorney puts those terms in writing. Lana also starts your home search at the same time, including homes that never reach the market, so you aren't rushed out the door.
Lana Henriques, Realtor®, is ranked in the top 1.5% of agents nationwide by RealTrends Verified (2026) and has 14+ years of experience helping buyers and sellers in Old Tappan and the surrounding towns. She's a Seller Representative Specialist®, a repeat NJ REALTORS® Circle of Excellence recipient, and holds a 4.9-star average across 146 client reviews.
Whether you're selling this season or planning a year out, let's start with what your home could do in today's market.
Prefer to talk? Call or text me at 201-310-6560.